Our customers are clamoring
for more quotes and (incredibly) some projects are going without any
quotes. , If customers are not offering enough money for a logo design
or a web design - let's tell them!
A few designers have said "they're not offering enough money". , Well you
are the experts, so let the customer know!!! , The market dictates what a piece of
work is worth and you (the designers) are 50% of the market. ,
Customers requesting quotes are yelling out "I have money and I want to
spend it". , They are red hot leads knocking down your door. , Pick up
that mouse and throw your hat in the ring!
What works well when quoting:
- Quote what it's worth - if a job says <,250
but you think it's worth 400, then quote 400. , For quote projects, the
budget is just a guide. , Customers often don't really know what a
project is worth. , They don't know how long it takes to create a vector
logo or create an enquiry form. , You need to educate them.
- Ask questions - post questions on their dicussion board, communicate with the customer, show them that you're listening.
- Give them a quality quote - Customers will infer from the quality of your quote, whether or not
your work will be quality. , Make it specific to your customer and take pride in your quote.
Some designers are embracing the quote system. (congratulations to Iconica , and ,
logoclinic on winning some of our recent quotes). , , Keep up the great work.
Alec
Written by DesignCrowd on Monday, July 14, 2008
DesignCrowd is an online marketplace providing logo, website, print and graphic design services by providing access to freelance graphic designers and design studios around the world.
